Helping your business go from standard to standout.
I help businesses attract more customers, showcase what makes them unique, and stand out from the competition by transforming them into memorable, professionally branded destinations with my signature Brand + Web Design process.
I see YOU.
You’re a passionate business owner who started (or are starting!) your business to do what you love: share your vision and create something people will connect with.
But now, you’re juggling staffing, payroll, operations, marketing, and the endless to-do list—all while trying to keep things running smoothly. The nonstop chaos is overwhelming, and it’s wearing you down.
You might be here because…
You’re not attracting the right customers, or you’re unsure who to appeal to.
You feel frustrated trying to stand out online when it’s hard to show people the true value of what you offer through a screen.
You feel stuck, and you’re not seeing the growth you need in your business.
You feel overwhelmed and exhausted more often than you feel confident about running your business.
You’re just starting out and the journey ahead feels daunting.
I get it—restaurant life is busy. Let me lighten your load with my Delectable Brand Design process, helping you attract loyal customers before they even walk through your doors.
How it Works: The Menu
Step 1: COCKTAILS
In this phase, we’ll take the time to get to know each other. We’ll set up a strategy call where you can share your vision, goals, and dreams for your business. Together, we’ll develop a brand strategy that truly captures its essence. From there, we’ll decide on the right deliverables to complement your brand identity package, whether that’s web design, marketing materials, packaging, or more. This will allow me to craft branding that speaks directly to your target audience, making your business irresistible to the right customers. With this strong foundation in place, we can start reaching and attracting them right away.
Step 2: DINNER
This is where I take the reins so you can focus on running your business. Using everything I learned in our strategy phase as a guide, I’ll create two distinct mood boards to define our design direction. Once we’ve chosen the right path, I’ll develop several drafts of your brand identity until you’re absolutely in love with the design.
The final result will be a bold, eye-catching visual identity that speaks directly to your ideal customers, drawing them in through social media, your website, and your physical presence. With a cohesive and strategic brand, you’ll capture attention, spark curiosity, and turn first-time customers into loyal supporters.
Step 3: DESSERT
Your brand is ready to share with the world! With a strong visual identity in place, you now have everything you need to attract loyal customers who are excited to support what you offer. Great branding doesn’t just make your business look good, it creates a memorable experience, builds trust, and sets you apart in a crowded market. When your branding is done right, it transforms your business into more than just a product or service; it becomes an experience. Customers will connect with your story, rave about their experience, share it with friends, and keep coming back for more.
What they’re saying:
“Working with Samantha was a dream! She listened to our ideas and was able to come up with great options for us to choose from. She was efficient and willing to work with us on refining the design until it was just what we wanted. The execution of the project took exactly the amount of time she quoted and came out better than expected. Not only do we love it but we've had so many people from the neighborhood stop in to tell us how great it looks and how it's changed the corner for the better!”
Rachel Sillcocks
Owner/ Operator, Hilda & Jesse SF
About Me
Hi, I’m Sam. Since I was 15 years old I’ve worked nearly every role in hospitality, from host to GM, I’ve done it all. I love businesses that bring people together. They are the pillars of our communities, creating spaces where people can connect, share, and experience something meaningful.
My years in hospitality gave me the flexibility to dive into graphic design, traditional sign painting, and mural design, mediums I’ve fallen in love with. Each one has the power to completely transform how customers experience your business, both in person and online.
The truth is, people cannot experience what you offer through a screen. You have to capture their attention first and draw them in. Impeccable, unique, eye-catching branding does exactly that. It is an essential piece of connecting with today’s audience.
Let me help you make it happen.
Interested in learning more?
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Interested in learning more? *
Book a free strategy call and let’s talk about your goals, your vision, and how we can bring it all to life.
