Helping businesses go from standard to standout.
I help brands attract the right people and stand out with bold, professional design that turns heads and builds lasting impressions—online and in real life.
I see YOU.
You’re a passionate business owner who started this venture to do what you love—share something meaningful, build community, and create an experience people remember.
But now you’re juggling everything: emails, inventory, staffing, scheduling, bookkeeping, marketing, and trying to keep your vision alive. The chaos never stops, and it’s starting to wear you down.
You might be here because...
• You're not attracting the right people—or you're not sure who you're even speaking to.
• You're frustrated that your visuals don’t match the quality of what you offer.
• You're stuck trying to stand out online, knowing you're losing people at first glance.
• You’re overwhelmed and stretched too thin to focus on the bigger picture.
• You’re starting from scratch and don’t know where to begin.
DIY-ing your brand identity seemed like a good idea, but it’s become just another stressor on a very long to-do list.
That’s where I come in.
My Delectable Brand Design process helps you clarify your vision, create a strong visual identity, and attract your ideal customers—before they ever walk through your doors, click “add to cart,” or send that first inquiry.
Let’s build a brand that works as hard as you do.
I get it—running a business is nonstop. Let me lighten your load with my Delectable Brand Design process, helping you attract loyal customers before they ever reach out or walk through your doors.
How it Works: The Menu
Step 1: COCKTAILS
We’ll kick things off with a strategy call where we’ll talk through your vision, goals, and what makes your business unique. This is where I get to hear your story—what drives you, what you're building, and where you want to take it. From there, I’ll craft a thoughtful brand strategy and select the most effective deliverables—whether that’s a website, signage, packaging, or something else—to help bring your brand to life across every touchpoint.
The goal? To create a cohesive visual identity that speaks directly to your ideal customers, builds trust, and helps your business stand out with confidence and clarity.
Step 2: DINNER
From here, I take the reins so you can stay focused on running your business. I’ll start by creating two distinct mood boards to help us hone in on the right visual direction. Once we’ve chosen a path, I’ll design several brand identity concepts and refine them until you’re completely in love.
The end result is a bold, cohesive visual identity that captures attention and speaks directly to your ideal audience—whether they find you online, walk by your storefront, or see your packaging out in the world. With branding that’s strategic and visually striking, you’ll turn heads and turn first-time customers into loyal fans.
Step 3: DESSERT
Now it’s time to show off your brand to the world. With a strong visual identity in place, you’ve got everything you need to attract loyal customers who are excited to walk through your doors.
Great branding does more than look good—it builds trust, creates connection, and makes your business unforgettable. It transforms your space from just another spot into a destination people rave about, share with friends, and return to again and again.
What they’re saying:
“Working with Samantha was a dream! She listened to our ideas and was able to come up with great options for us to choose from. She was efficient and willing to work with us on refining the design until it was just what we wanted. The execution of the project took exactly the amount of time she quoted and came out better than expected. Not only do we love it but we've had so many people from the neighborhood stop in to tell us how great it looks and how it's changed the corner for the better!”
Rachel Sillcocks
Owner/ Operator, Hilda & Jesse SF
About Me
Hi, I’m Sam. I’ve always been drawn to creative work that connects people and spaces. Over the years, I’ve honed my skills in graphic design, traditional sign painting, and mural art—mediums I’m truly passionate about.
I believe great design does more than look good—it shapes how people experience a brand or place, both in person and online. In today’s world, grabbing attention before a customer even steps inside or clicks “buy” is essential.
That’s where I come in. I help businesses stand out with unique, eye-catching branding that creates memorable experiences and builds lasting connections.
Let me help you tell your story visually—so your audience can’t help but take notice.
Interested in learning more?
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Interested in learning more? *
Book a free strategy call with me so I can learn more about you and your restaurant and to share how I can help!
